Cute baby, eh? Wrong, it' a doll, called Reborn Dolls. I saw them on TV today and was totally freaked out. I always think to make anything too close to real, but not quite, makes it creepy. For instance, in animated movies when there have been ones that tried to be realistic it didn't do well and gives people the creeps because the characters are almost real but are still wrong. But movies like Shrek or Japanese Anime are very popular because they are too stylized to bring that sense of wrongness. We can except distortion of the human body within a certain context with no problem. As an artist I've long been aware of that feeling of "Wrongness". When most people look at a piece of art they usually don't know enough about art to say why they feel what they do, but they can intuitively sense when something is wrong. I tend to follow that sense of what is wrong rather than what is good when working. These dolls are just wrong.
To add to the creepiness is the fact that most of these dolls are being collected by adult women, who keep the dolls around all day and treat them just like babies, even when going out. That's just weird. In some ways, though, I don't think most of these women are to blame. Just about all women, and a majority of men, experience a release of endorphins as well as other chemicals, and activates the reward centers in the brain. This is entirely involuntary and bred in by evolution. Let's face it, without those chemicals how many babies would survive to adulthood?
When we oooh and aaaah over a baby face, or any cute and cuddly face like a kittens, it happens automatically. I can well imagine young mothers 100,000 years ago who didn't release those chemicals smashing the baby's head against the rocks because it won't stop crying during the night. Those who did that, or who just left their kid somewhere, would not pass on their genes. While the people strongly moved emotionally will take care of that kid no matter what and have more of them who will pass on their genes. So that chemical reaction to "cuteness" is a very powerful survival mechanism. Studies show pretty much all mammals have this kind of reaction.
So it could be these women haven't had those emotions in a while and suddenly they are holding one of these dolls and their brains explode. And the emotion would continue every time she picked up and cuddled the doll, which would just reinforce their desire for the doll. Blame it on evolution. It's still damn creepy, though.